Look. Speak. Grow. Positively Brighter.

I am a passionate, prolific and polished marketing pro – strategist, writer, designer, publicist – with more than 15 years of experience helping noble-minded, forward-thinking businesses and organizations Look, Speak and Grow – Positively Brighter. 

With a broad, multi-faceted business-to-business, business-to-consumer and non-profit background, I create, direct and manage the development of smart, stylish and highly strategic branding, marketing and media communications. 

I perform with energy, enthusiasm and an unwavering dedication to excellence. Moreover, I provide exceptional value by contributing visionary entrepreneurial leadership plus tactical, hands-on execution.

Sustainability
 

I founded and led Waterseed, one of the San Francisco Bay Area’s first marketing agencies devoted to promoting green-driven, socially responsible businesses. More recently, I have led the marcom departments of conservation and climate leaders, Pacific Forest Trust, and environmental, health and sustainability certifiers, Scientific Certification Systems.

In these leadership roles, I have produced creative, credible and conscientious brand marketing for businesses practicing in the climate change, carbon offset, green building (LEED), clean energy, fair trade, eco-packaging, forestry (Forest Stewardship Council), fisheries (Marine Stewardship Council), food and agriculture, real estate and venture capital arenas.

Technology
 

From software and hardware to manufacturing and telecommunications, I have produced high-profile advertising, direct response, online marketing and corporate communications for premier brands Microsoft, AT&T, Cisco Systems, Gateway, Kodak, Qualcomm and UTStarcom as well as for start-up enterprises Vyyo Wireless, Iospan Wireless, Envive, Regale and Boostworks.

Consumer
 

Retail. Healthcare. Entertainment. Food and Beverage. These are just a few the consumer sectors in which I have worked to advance the marketing of such world renown brands as Dos Equis, Del Monte, Blue Shield, Kaiser Permanente, Safeway, Home Depot, Toyota, UPS, E&J Gallo and MTV.

I have additional experience in the education, finance, performing arts,
hospitality and service industries.